Marketing if you’re an introvert

“Sometimes because I am very shy, when I meet a director and they are shy too, we just sort of sit there.”

Sigourney Weaver [photo: as Lt. Ellen Ripley in Alien: Resurrection (1997)]

More of her quotes on the page: introversion / shyness
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“Introverts are often defined as those who gain energy when alone, but lose it when interacting with others, while extroverts are exactly the opposite. ...

“So how can an introvert do well at marketing? Effective marketing does require talking to people, and there's no getting around that. But the good news is that most introverts DO like talking to people, they just don't like doing it with total strangers or in noisy crowds.

“Trying to force yourself to participate in activities that make you uncomfortable will usually backfire. Instead, identify your own personal comfort zone and try to work from within it.”

From article How Do You Market Yourself When You're Not an Extrovert? - by C.J. Hayden

Also see her article Being Unique is a Good Thing... Isn't It?

Related page: promoting creative talent
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