Challenges of connecting with your tribe
http://talentdevelop.com/articlelive/articles/1254/1/Challenges-of-connecting-with-your-tribe/Page1.html
Molly Gordon
"Thanks to my checkered past, I'm able to draw road maps for other accidental entrepreneurs – people who love their work enough to risk working for themselves but who aren't particularly business oriented and who have a deep commitment to personal growth."I love that everything I learn (and every mistake I make) serves this audience. From The Work of Byron Katie to Embodied Intelligence, ontological coaching to Process Work to integral theory and methodology, there is delicious synergy among my vocation and avocations."
Her site: Accidental Entrepreneur's Guide to Self-Employment Success
By Molly Gordon
Published on 01/9/2012
Marketer and blogger Seth Godin defines a tribe as "a group of people connected to one another, connected to a leader, and connected to an idea."In the case of your tribe of just-right clients, you are the leader, responsible for giving them care and guidance. Not
in a patronizing way, but to the extent that they depend on you to do
good work and to lead them toward things that match their needs.You
and your just-right clients are connected through your work, the way
you market that work, and the sales conversations you have.
Marketer and blogger Seth Godin defines a tribe as "a group of people connected to one another, connected to a leader, and connected to an idea."In the case of your tribe of just-right clients, you are the leader, responsible for giving them care and guidance. Not
in a patronizing way, but to the extent that they depend on you to do
good work and to lead them toward things that match their needs.You
and your just-right clients are connected through your work, the way
you market that work, and the sales conversations you have.